Preparing to Sell Your Land


Selling land doesn't begin the day it goes on the market. It begins with understanding what you own, what buyers will want to know, and getting the right information together beforehand. This phase will help you get all your ducks in a row before your land goes on the market.

Before You List

Every piece of land is different, and the best place to start is with what you already know about yours. Before I develop a pricing and marketing strategy, I'll want to learn about the property, what makes it special, and anything I should know before I go take a look for myself.

Tell Me About Your Land

Is it a residential lot, larger acreage, unrestricted land, or part of a community? Tell me what you know about the property, including utilities, road access, community amenities, restrictions, HOA information, soil testing, surveys, and anything else you may already have.

I'll also want to know what you like about the property. Maybe it's the view, a creek, the terrain, the privacy, the trees, the community, or simply how convenient it is to town. Those details often help me recognize features future buyers may appreciate too.

Do You Have a Survey or Plat?

If you have a survey, recorded plat, or other official property documents, please send me a copy. These can help confirm the shape of the property, road frontage, easements, access, and other information that may be important when I evaluate and eventually market the land.

If you don't have a survey, that's not unusual. Many landowners don't, especially if the property has been owned for a long time or was purchased without a new survey.

Have You Had a Soil Evaluation?

If the property has ever had a soil evaluation, septic approval, perc test, or other site work, let me know and send me whatever documentation you have. Even older information may be helpful in understanding the history of the property.

Don't worry if none of this has been done. Many vacant properties come to market without soil work, and whether additional testing makes sense can depend on the property and your selling strategy.

Utilities, Roads & Access

I'll want to know what utilities are available and where they are located. Depending on the property, that may include electric, water, well, sewer, septic, phone, cable, fiber internet, or other services.

Access is equally important. I'll look at whether the property fronts a public or private road, whether there are gates, easements, shared driveways, or other access arrangements, and whether anything may make the land difficult for buyers to locate or enter.

Restrictions, Zoning & HOA Information

If the property is part of a community, please provide any covenants, restrictions, architectural guidelines, HOA information, fees, or other documents you have. For unrestricted or larger acreage, there may still be zoning, county regulations, easements, or deed restrictions that affect how the property can be used.

I don't expect you to know every rule. Give me what you have and tell me what you know, and I'll work from there.

Known Property Information

You may know things about the land that aren't obvious from standing at the road. That might include old roads or trails, springs or creeks, wells, septic systems, previous grading, easements, shared roads, flooding, encroachments, utility arrangements, or other conditions affecting the property.

If you're unsure whether something matters, tell me about it. I'd rather know about it early so we can decide how it should be handled than discover it after a buyer is already under contract.

Existing Plans, Permits & Other Documents

If you have a site plan, house plan, driveway permit, well information, septic documents, engineering work, architectural plans, or anything else prepared specifically for the property, send that along too.

You don't need to create a stack of documents just to list your land. I'm simply looking for anything that already exists that may help me better understand the property, price it, answer buyer questions, or market it more effectively.


Pricing Your Land

Land pricing can be surprisingly complex. Three adjoining parcels can look similar on a map and still have very different values depending on how each one lays, where the best building area may be, road access, views, water features, utilities, privacy, and other property-specific characteristics.

This isn't like pricing homes in a planned development where similar models may sell within a fairly narrow range. With land, small differences can have a big effect on what buyers are willing to pay.

I'll look at recent sales, competing properties, the characteristics of your land, and how buyers are likely to compare it with the alternatives. The goal is to arrive at a price that reflects the property itself rather than relying on acreage alone.

Walking the Property

Before I recommend a price, I want to see the land for myself whenever possible. Maps and public records are useful, but they don't always show what it feels like to stand on the property, how the terrain transitions from the road, where the best features are, or what may make the parcel easier or harder to market.

Comparable Land Sales

I'll research recent sales and competing properties, but land rarely gives us perfect comparables. I may need to look beyond acreage alone and consider terrain, location, views, water, access, utilities, restrictions, community features, and other characteristics that affect buyer demand.

The goal isn't to find another property that looks exactly like yours. It's to understand where your land fits in the current market and establish a price that gives us a strong position when we go live.


Getting Ready for Market

Once we've agreed on the listing strategy, I'll begin assembling the information and materials needed to present your property as clearly as possible.

Property Access

If I need a gate code, permission to cross another property, special directions, or information about accessing the land, we'll get that sorted out before buyers begin visiting.

If the property is difficult to locate, I'll also look at what we can do to make it easier for buyers and their agents to find once the listing is active.

Signs & Community Rules

If signs are permitted, I'll determine the most useful location for them. Some gated communities and associations restrict or prohibit real estate signs, so I'll work within the rules that apply to the property.

Preparing the Property

Vacant land usually doesn't need to be polished like a house, but small things can sometimes make it easier to show. Depending on the property, that might mean clearing around an entrance, making sure an existing trail is passable, removing obvious debris, or making a notable feature easier for buyers to see.

In most cases, land doesn't need to be heavily manicured before going on the market. If a little clearing, cleanup, or improved access would help buyers better understand or walk the property, I'll let you know what may be worth considering.

MARKETING LOTS & LAND

Your land is ready. Now it's time to put it in front of buyers.

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